Privacy Policy
Privacy Policy
Owner: Blue Pencil Strategies Private Limited; Last Updated: 29.04.26
Objective:
Through this privacy policy we intend to provide a synopsis of our privacy practices regarding Personal Information that we collect and process about you through various sources. Although the primary focus of this policy is on the data collected and processed through our websites, that link to this Privacy Policy, which include www.bluepencil.com and its sub-domains (Collectively referred to as “Blue Pencil Websites”), our adherence to the below mentioned principles remain across the organization towards personal data processing. Depending on the purposes of processing and your relationship with us as a data subject, we may provide additional customized privacy policies, more information on which can be found below.
The scope of this policy covers the categories of personal data collected, how we use or process such data, who are the recipients of such data, and your associated rights under applicable laws including how to exercise the same.
Wherever we may have provided the translation of our policy in local languages, as per applicability, in case of a conflict between the local language and the English version, the English version shall prevail.
1. Personal Information that we process and use
1.1 Personal Information that we process
We may collect the following categories of Personal Information:
Information collected as part of your visit and usage of our websites, such as Internet Protocol (IP) address, demographics, your computers’ operating system, device information, telemetry data and browser type and information collected via cookies or similar tracking technologies. As a website visitor who merely browses our websites (including the hosted content), without submitting any additional data, this is the most relevant paragraph for applicable data processing.
Personal and Contact details, such as, Name, title, e-mail address, phone numbers, address, designation, role, Company/Organization, Office Location (in terms of City/Country), LinkedIn profiles/URLs (or similar professional data set), type of programs you manage.
Login credentials, such as Username and Passwords, when you register for any of our applicable services.
Audio-Visual information such as photographs or images captured, video recordings (if enabled), when attending any of our events, webinars etc.
Queries, comments, or feedback as submitted by you, including any correspondence you have made with us.
Preferences relating to marketing communications, interest areas, subscription details, dietary preferences/allergies (in relations to events we may organize).
Additionally, we may collect certain data points based on the categories of data subject and their relationship with us, as are detailed out in additional Privacy Policys for relevant categories of data subjects at the end of this policy.
1.2 Sources of Personal Information
We may collect the aforementioned Personal Information through various sources, such as mentioned below:
Submitted by yourself, through our Website forms, applications on our portals, or by contacting/emailing our official contacts.
Shared to Blue Pencil employees, such as our sales or marketing representatives.
Shared by the employers of the visitors and contractors, where applicable.
Sourced from public websites and social media, including your publicly accessible profiles.
Shared by our suppliers, vendors and service providers.
Sourced via Cookies and similar tracking technologies as deployed on our website (details are available in the Cookie Policy).
1.3. Use of your Personal Information
We may use your Personal Information for the following purposes:
to provide better usability, troubleshooting and site maintenance
to understand which parts of the website are visited and how frequently
to create your login credentials, where applicable
to identify you once you register on our website
to facilitate communication with you, including contacting you and responding to your queries or requests
to offer curated content tailored to your preferences
To enable marketing and sales related communications and related purposes
to provide access to podcasts available on our website(s)
to invite you for events, seminars and equivalent ceremonies organized by us and related purposes such as running marketing or promotional campaigns, including such promotions or publications on social media
to publish testimonials and case studies
to generate and maintain leads as part of our Customer Relationship Management database
to perform data analytics for providing a better user experience, enhance website performance and achieve business objectives
to enhance and optimize our business operations, applications, systems, and processes, including operation and management of our communication assets and systems, ensuring and strengthening information security, maintenance of audit trail and associated records,
to protect your data and Blue Pencil assets from information security threats and to secure against any unauthorized access, disclosure, alteration, or destruction
to comply with applicable laws and other legal requirements, such as regulatory filings, record-keeping and reporting obligations, cooperating with government authorized inspections or requests, protecting our legal rights, and seeking remedies, including defending against any claims or engaging in legal proceedings, responding to subpoenas or court orders and managing documentation for related purposes
to enhance your website experience and other associated purposes by deploying cookies or similar technologies.
For Blue Pencil.com and associated sub-domains, please refer to our cookie policy.
1.4. Legal basis of the processing
We primarily rely on the following legal bases:
1.4.1 Performance of a contract.
1.4.2 Legitimate interest pursued by us or a third party.
1.4.3 Your consent (revocable at any time).
1.4.4 Compliance with Legal obligations.
2. Consequences of not providing Personal Information
If you choose not to provide mandatory Personal Information, we may not be able to fulfill the relevant purpose of processing.
3. Data recipients, transfer, and disclosure of Personal Information:
3.1 Blue Pencil does not share your Personal Information with third parties for their direct marketing purposes. We share your Personal Information within Blue Pencil, subsidiaries, business partners, service providers, authorized agents, or government authorities.
3.2 Facilitating International Data Transfers:
We may transfer Personal Information to countries outside of your country of residence to Blue Pencil group companies or third parties. We shall take reasonable and appropriate steps in line with applicable laws while executing such transfer.
For some of the personal data processing we undertake, we might use AI, Machine learning and related technologies to enhance customer experience and data analytic capabilities, but whenever we do so, we use responsible AI practices.
4. Your Rights:
4.1 Subject to local laws, you may have rights to information, access, rectification, erasure, objection, and restriction of processing.
4.2 Exercising your rights: Contact us at contact@bluepencil.com.
5. Data security
Blue Pencil adopts reasonable and appropriate security controls, practices and procedures to safeguard your Personal Information.
6. Data retention
Personal Information will not be retained for a period more than necessary to fulfill the outlined purposes unless required by law.
7. Contact your Local Data Protection Authority
You have the right to bring a complaint to your local authority if unhappy with our practices.
8. Linked websites
Blue Pencil is not responsible for the privacy policies or contents of third-party websites linked on our site.
9. Children’s Privacy
Blue Pencil Websites are not intended for use by children. We do not knowingly collect information from children. If you become aware of such data collection, please email contact@bluepencil.com
10. How to contact us
Contact person: Data Privacy Officer
Contact address: Blue Pencil Strategies Private Limited,
Vinay Bhavya Complex,
159A, CST Road, Kalina,
Santacruz East, Mumbai, 400055
Email: contact@bluepencil.com
11. Updates to this privacy policy
Blue Pencil may change data privacy practices and update this policy as needed.
Owner: Blue Pencil Strategies Private Limited; Last Updated: 29.04.26
Blue Pencil Strategies Private Limited, its subsidiaries and branch operations hereinafter referred as ‘Blue Pencil’, ‘we’, ‘us’ or ‘our’ is committed to respect your privacy and choices. The privacy Policy (hereinafter “Privacy Policy” or “Policy”) highlights our privacy practices regarding Personal Information that we collect and process in compliance to applicable data privacy regulations.
Objective:
Through this privacy policy we intend to provide a synopsis of our privacy practices regarding Personal Information that we collect and process about you through various sources. Although the primary focus of this policy is on the data collected and processed through our websites, that link to this Privacy Policy, which include www.bluepencil.com and its sub-domains (Collectively referred to as “Blue Pencil Websites”), our adherence to the below mentioned principles remain across the organization towards personal data processing. Depending on the purposes of processing and your relationship with us as a data subject, we may provide additional customized privacy policies, more information on which can be found below.
The scope of this policy covers the categories of personal data collected, how we use or process such data, who are the recipients of such data, and your associated rights under applicable laws including how to exercise the same.
Wherever we may have provided the translation of our policy in local languages, as per applicability, in case of a conflict between the local language and the English version, the English version shall prevail.
1. Personal Information that we process and use
1.1 Personal Information that we process
We may collect the following categories of Personal Information:
Information collected as part of your visit and usage of our websites, such as Internet Protocol (IP) address, demographics, your computers’ operating system, device information, telemetry data and browser type and information collected via cookies or similar tracking technologies. As a website visitor who merely browses our websites (including the hosted content), without submitting any additional data, this is the most relevant paragraph for applicable data processing.
Personal and Contact details, such as, Name, title, e-mail address, phone numbers, address, designation, role, Company/Organization, Office Location (in terms of City/Country), LinkedIn profiles/URLs (or similar professional data set), type of programs you manage.
Login credentials, such as Username and Passwords, when you register for any of our applicable services.
Audio-Visual information such as photographs or images captured, video recordings (if enabled), when attending any of our events, webinars etc.
Queries, comments, or feedback as submitted by you, including any correspondence you have made with us.
Preferences relating to marketing communications, interest areas, subscription details, dietary preferences/allergies (in relations to events we may organize).
Additionally, we may collect certain data points based on the categories of data subject and their relationship with us, as are detailed out in additional Privacy Policys for relevant categories of data subjects at the end of this policy.
1.2 Sources of Personal Information
We may collect the aforementioned Personal Information through various sources, such as mentioned below:
Submitted by yourself, through our Website forms, applications on our portals, or by contacting/emailing our official contacts.
Shared to Blue Pencil employees, such as our sales or marketing representatives.
Shared by the employers of the visitors and contractors, where applicable.
Sourced from public websites and social media, including your publicly accessible profiles.
Shared by our suppliers, vendors and service providers.
Sourced via Cookies and similar tracking technologies as deployed on our website (details are available in the Cookie Policy).
1.3. Use of your Personal Information
We may use your Personal Information for the following purposes:
to provide better usability, troubleshooting and site maintenance
to understand which parts of the website are visited and how frequently
to create your login credentials, where applicable
to identify you once you register on our website
to facilitate communication with you, including contacting you and responding to your queries or requests
to offer curated content tailored to your preferences
To enable marketing and sales related communications and related purposes
to provide access to podcasts available on our website(s)
to invite you for events, seminars and equivalent ceremonies organized by us and related purposes such as running marketing or promotional campaigns, including such promotions or publications on social media
to publish testimonials and case studies
to generate and maintain leads as part of our Customer Relationship Management database
to perform data analytics for providing a better user experience, enhance website performance and achieve business objectives
to enhance and optimize our business operations, applications, systems, and processes, including operation and management of our communication assets and systems, ensuring and strengthening information security, maintenance of audit trail and associated records,
to protect your data and Blue Pencil assets from information security threats and to secure against any unauthorized access, disclosure, alteration, or destruction
to comply with applicable laws and other legal requirements, such as regulatory filings, record-keeping and reporting obligations, cooperating with government authorized inspections or requests, protecting our legal rights, and seeking remedies, including defending against any claims or engaging in legal proceedings, responding to subpoenas or court orders and managing documentation for related purposes
to enhance your website experience and other associated purposes by deploying cookies or similar technologies.
For Blue Pencil.com and associated sub-domains, please refer to our cookie policy.
1.4. Legal basis of the processing
We primarily rely on the following legal bases:
1.4.1 Performance of a contract.
1.4.2 Legitimate interest pursued by us or a third party.
1.4.3 Your consent (revocable at any time).
1.4.4 Compliance with Legal obligations.
2. Consequences of not providing Personal Information
If you choose not to provide mandatory Personal Information, we may not be able to fulfill the relevant purpose of processing.
3. Data recipients, transfer, and disclosure of Personal Information:
3.1 Blue Pencil does not share your Personal Information with third parties for their direct marketing purposes. We share your Personal Information within Blue Pencil, subsidiaries, business partners, service providers, authorized agents, or government authorities.
3.2 Facilitating International Data Transfers:
We may transfer Personal Information to countries outside of your country of residence to Blue Pencil group companies or third parties. We shall take reasonable and appropriate steps in line with applicable laws while executing such transfer.
For some of the personal data processing we undertake, we might use AI, Machine learning and related technologies to enhance customer experience and data analytic capabilities, but whenever we do so, we use responsible AI practices.
4. Your Rights:
4.1 Subject to local laws, you may have rights to information, access, rectification, erasure, objection, and restriction of processing.
4.2 Exercising your rights: Contact us at contact@bluepencil.com.
5. Data security
Blue Pencil adopts reasonable and appropriate security controls, practices and procedures to safeguard your Personal Information.
6. Data retention
Personal Information will not be retained for a period more than necessary to fulfill the outlined purposes unless required by law.
7. Contact your Local Data Protection Authority
You have the right to bring a complaint to your local authority if unhappy with our practices.
8. Linked websites
Blue Pencil is not responsible for the privacy policies or contents of third-party websites linked on our site.
9. Children’s Privacy
Blue Pencil Websites are not intended for use by children. We do not knowingly collect information from children. If you become aware of such data collection, please email contact@bluepencil.com
10. How to contact us
Contact person: Data Privacy Officer
Contact address: Blue Pencil Strategies Private Limited,
Vinay Bhavya Complex,
159A, CST Road, Kalina,
Santacruz East, Mumbai, 400055
Email: contact@bluepencil.com
11. Updates to this privacy policy
Blue Pencil may change data privacy practices and update this policy as needed.